The moment that we have been waiting for has arrived, it is time to use the Template’s that I prepare for you to write your emails.
I hate the feeling of having so much on my mind, but not being able to put it on paper.
I used to stare at a blank word document.
I would write a couple of sentences, stop second-guessing myself, tell myself that I’m not a writer, and erase what I wrote.
Writing emails shouldn’t be a chore and actually should be fun because you’re writing about yourself, your products, and your company.
if you are not inspired and excited about yourself, then who will?
I think you notice my writing style by now that I like to have fun while writing.
I have fun with it because I truly enjoy talking about the things I’m sure you need to do that too for your emails to prevent you from staring at a blank screen and getting writer’s block as I did years ago.
I have assembled a collection of templates that you can copy and paste.
These are templates that either I or my students and clients have used in the past.
They have been tested to maximize conversions, which is to get your subscribers to click on the link in the mail.
I just love these templates because they will help you take all of your ideas from your mind and organize them into meaningful and convincing text in five to ten minutes tops.
Throughout this course, I will be giving you tons of templates to work with and I will add additional ones as I test out more with my students and clients.
Here’s how each template will be presented to you.
Each will have a colored border.
A blue border means is a basic email such as a newsletter, a lead magnet email, a warm-up sequence, or a reset email.
A green border means is a sales or offer email where you are convincing the reader to buy one of your products.
And lastly, a red border means is an engagement email written to encourage inactive subscribers to be active again.
OK, sounds good.
The cover page of the template is a quick overview of the specific email we’re writing.
It’s meant to be brief because it’s just there to jog your memory as the purpose of the email or sequence.
The cover page will also remind you if it can be automated or left as a manual mail that you decide when to send out.
As you look inside, you’ll notice that the text is color-coded to make using it easier.
When you see a yellow highlighter, it means is an option for you.
You can choose to use it or not depending on your situation, such as these examples of different subject line options.
Black text means is recommended words that you should have in your copy.
Once again, these emails have been split, tested to convert at the highest rate while using these specific words.
The green text you see here is a place where you fill in your information to make it more personal and relevant to the reader.
And finally, Blue Text is used to symbolize a link in your email.
I like to use icons to point out important parts of the email that deserves your attention.
Whenever you see a lightbulb icon, it means it’s a good idea.
It’s something that you can use to boost engagement in your email.
Whenever you see a brain icon, it means it is a psychology tip.
It’s something that you can do to make your reader feel a certain way, convincing them to do something.
And whenever you see a list icon, it means it’s option time.
You can decide to include it or not in your email.
Speaking of options, to give you as much variety in your copywriting as possible so that your emails don’t look like cookie cutters, I also provided extra options that you can select.
For example, here you can choose either option one or option two for your copy.
And when you see the word optional, it means you can use it or completely disregard it.
And that’s it.
I know you’re eager to download these templates and put them to good use and you should.
The only thing that I request that you do is to read the articles that go with each of the templates.
These articles will explain the psychology of the emails that we writing so that you understand what are you doing and why you’re doing it.
My students and clients who have received the most benefit from using these templates are the ones who will take the time to understand why these templates work.
So please do read each of the content that comes with the templates before using them.
And lastly, remember to write emails when you are in a good mood.
The energy you are feeling when you’re writing your emails will transfer into your writing and people can tell if you’re sincere or not.
If you don’t feel inspired by your own email, your reader won’t be.
And if you don’t sincerely believe that you have the best offer available for sale, your reader won’t believe it either.
Writing emails is not like writing a novel.
It’s straight to the point, casual, and fun.
So without further ado, onto our templates:
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