How long should your content be?
I get asked this question quite often.
Some people seem to think all content should be 500 words, something 1000.
Some even think 5000 words.
However, my response is always the same.
Don’t guess.
Instead of guessing based on what we know is already working.
And what I mean by that is:
if we look at page one for the keywords you want to target, look at the websites already on page one and see how many words are using.
That is a much better way to go about it.
I actually have a two-step process for this.
Step one is to work out an average of the top three websites and then step two is plus 10 percent contingency just so we know what they are about.
This works really, well for me and never lets me down.
Essentially what we’re doing here is we’re mimicking what is already working.
If the top three websites on page one roughly have 1500 words, then you want to follow suit and also have 1500 words.
However, add in another 10 percent just in short of better than them and don’t just add another 10 percent of words for the sake of it.
You need to make sure your content is actually worth it and provides value.
So instead of just giving this information, I would like to go one step further.
So when I head over to Google now and I’m going to show you exactly how this works, we have a live walkthrough.
So let’s imagine the keyword.
You want to be on pages four is do you need a yoga mat?
What would seem to do is go to Google and Google that keyword.
So do you need a yoga mat?
Then I’ll take the top three websites in position one, which I’ve already done.
So I’ve got yoga, international;exercise.co.uk, and livestrong.com
I have opened all of these websites in a news.
And simply what I would do.
I’ll get another tab open for this website called Word Counted.Net, and I’ll simply go on each website and copy all the words and then paste it on word counter.
So let’s do that right now.
So copy and then paste that onto the word counter.
So that’s the first website done that can go the second website.
Let’s copy all of the content.
Seems a little bit longer than the first one that copies that.
And we’ll pay certainty what counts of right at the bottom as well that was done with the second website.
Let’s look at the third Web site that’s copy all of this content and then let’s take all that down.
Seems to be a lot.
Like, so seems to be pretty equivalent, to be honest with you, who pays that in their scroll to the
top?
And as you can see, we have two thousand nine hundred five words across three different websites.
so simply what I would do, I would go to online calculator type in two ninety-five to nine 05, divide that by free as we checked free websites.
That would give me an average of 968 words, so again, that is average why I recommend you actually add another 10 percent.
So that would be literally and which gives us a total of 1064 words.
Again, you don’t need to work exactly to 1064, but if this was me creating the content, then I would make sure my content is around the 1000 word as that way know I’m going to fit in with what the other websites on page want to do in.